The senOcare story started as all good stories do… with simple beginnings and good intentions. As working adults with aging parents, we felt guilty about not being able to do as much as we’d like to, for our parents. Some of us had lived overseas for a considerable period of time, and were frustrated with the sadly inadequate infrastructure and support system for seniors in India. We looked around for someone whom we could rely upon to support our parents when we couldn’t be around, and were surprised and disappointed with the quality of what was available.

The Covid-19 pandemic that raised its ugly head in March 2020, was a painful reminder that there’s only that much that children can do for their parents from far away. The Covid-19 crisis magnified our parents’ vulnerability and the healthcare system’s inadequacy to deal with their needs.

Our friends and extended family from across the globe were constantly calling us, and reaching out to us for support for their parents living alone. Of course, we willingly bent backwards to help out anyone who needed us, arranging for appointments with doctors, helping with bill payments, arranging for groceries to be delivered home and sorting out home maintenance issues. As more and more friends and extended family living overseas shared with us their angst about their parents, we realized that this is a situation that resonates with many.

And that is how the idea of senOcare was born.